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谢菲尔德代写Assignment 相互关联的技能
2017-01-15 07:45

谢菲尔德代写Assignment 相互关联的技能
In these scenarios it involves three interrelated skills. The ability to exercise cultural due diligence, that is in line tone principle that one should assume difference until similarity is proven, cultural due diligence is the ability to adequately asses and plan for the possible affect of culture in interaction. The ability to exhibit style switching ability to use a broad and flexible repertoire of cross cultural skills that is inappropriate in a given situations .The ability to engage in cultural dialogue, the ability to eliminate the cultural under pinning of behavior and performance, close cultural gap and create cultural synergy through conversation.
As for cultural competence in marketing and sales, what manager does is the same around the world. How they do it is determined by their tradition and culture. Language is the vital medium of communication and offer use to distinguish one culture from another. Knowing a local language allow individual to recognize the great variety of nuance in the social fabric, it’s a fact that is significant for marketing and sales. Certain subtle aspect of language such as intonation or volume of voice may convey mood and meaning example. In Europe and USA loud voice may indicate disagreement where as in Arab culture it may be used simply to get attention. As for values and norms, they define the standard and model of behavior that influence the buying decision process. Customer behavior is influenced by the values placed on the material consumption, factors that are all given expression by a country or regions cultural orientation. Specific information about such norms holiday, vacation period, work schedule, decision making process, demographic, age and gender role must be taken into consideration in product design, development and sales. As for social organization, family unity or society for example in China one child per family, western, Caribbean is as you wish. Familial relations and familial situation influence who make purchasing decision and how they are made. In Asia culture, men occupy a dominant position in public .They constitute majority of work force and earn majority of the income. In private however, the situation is reversed, at home, women make all decision regarding purchasing and investment. As for environment, in a control environment, client will want to know if good and services being offered will help them get more control of the life and environment. Client who exhibit harmony orientation will ask if products is accepted to others in surrounding environment or if it will give offence and alienate the client of others.
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